Lucera Studio is a creative marketing and brand strategy studio that helps growing businesses clarify their brand, elevate their design, and market with purpose. Based in Grand Rapids, serving clients nationwide.
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Brighter Brands Begin Here

Lucera Studio is a creative marketing studio that helps businesses cut through the noise with clear branding, visible websites, and multimedia content that customers instantly connect with.

Build your brighter brand today.
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We build powerful, polished, and profitable brands.

Trusted by:

City of Hudsonville
AIA Grand Rapids
Twisthink
Engedi Church@2x
Virginia Tech@2x
Anthology
Sensory Marketing Pros
A nostalgic-meets-modern brand transformation featuring new identity design, photography, video direction, and an SEO-optimized website that delivered results within 30 days.
Gatewood@2x
E+M Creative Co@2x
Embedded Monitoring@2x
Gracie Thomas Studios@2x
One 17 International@2x
Project Home Studios@2x
Kony Technologies
SemiRebel@2x
Victory Studios@2x
Dallas Girl Gang@2x
House of Ya

Meet Lucera Studio

Lucera Studio is a brand strategy and creative marketing studio that helps businesses gain clarity, alignment and momentum across their brand and marketing channels. 

Lucera means to bring light, and that’s what we do: We highlight what makes your business special and help you share it with clarity and confidence.

From your story and visuals to websites, content, and multimedia, we make sure your brand feels consistent and easy to recognize everywhere you show up so you can connect with your audience, and grow.

Go from unseen to unforgettable

Based in Grand Rapids, Michigan. Working with ambitious brands everywhere.

Branding, Websites, and Marketing That Work

Creating Clarity & Alignment

We support in-house marketing teams that are doing the work, but need stronger alignment across brand, messaging, SEO, and usability to unlock better performance. Through brand strategy and creative marketing, we help teams turn scattered digital efforts into aligned systems that support growth, bringing clarity, focus, and light to their brands.

Brand Strategy & Identity

We help you define your story, shape your message, and design a visual identity that fits who you’ve become, and where you’re headed.
Explore Brand Services

Web & Digital Experience

Websites that actually convert. Designed with intention, built for performance, and optimized to make every click count.
View Web Services

Content & Campaigns

Photo, video, and creative campaigns that keep your brand energy alive, consistent, compelling, and impossible to ignore.
See What We Create

"Our whole team had such a wonderful experience."

“Liz guided us through a marketing strategy session and led the development of our new website. The entire experience was collaborative, thoughtful, and seamless. I’d highly recommend her to anyone looking for expert marketing support and web design.”

Anne Doornbos
President, AIA Grand Rapids

View the Project

Get Our Free The Clarity Kit​

This 2-minute self-assessment helps you gain clarity across your brand, website, content, and marketing strategy. You’ll discover:

  • How strong your message and visuals are
  • If your website is helping or hurting conversions
  • If your marketing strategy and content align with your growth goals
  • BONUS: Get a Free 20 Minute Strategy Call with our team

Our Latest Work

See how we blend a modern design style with marketing heart in our latest work.

Ready to Bring Your Brand Into the Light?

Let’s begin with a discovery call to share your current needs, challenges, and to explore what’s possible.

Book A Discovery Call